| Item type | Current library | Collection | Class number | Status | Date due | Barcode |
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| Standard loan | Library Services Main collection | Print books | 658.8 BRA (Browse shelf(Opens below)) | Available | 74001688 | |
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| 658.8 BRA Essentials of marketing | 658.8 BRA Principles of marketing | 658.8 BRA Principles of marketing | 658.8 BRA Principles of marketing | 658.8 BRA Principles of marketing | 658.8 BRA Principles of marketing | 658.8 BRO Marketing: the retro revolution |
0273695592
Includes bibliographical references and index.
Brassington and Pettitts Principles of Marketing has proven to be hugely popular with first-time marketing students leading them painlessly through their course from basic principles such as what product should I market? to more specialised topics such as Relationship Marketing.
2016
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