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Commonsense direct & digital marketing by
Edition: 5th
Language: English
Publication details: London Kogan Page 2007
Availability: Items available for loan: Library Services (3)Class number: 658.84 BIR, ...
Market research in practice: a guide to the basics by Language: English
Publication details: London Kogan Page 2004
Availability: Items available for loan: Library Services (1)Class number: 658.83 HAG.
Simply marketing communications by Language: English
Publication details: Harlow FT Prentice Hall 2006
Availability: Items available for loan: Library Services (1)Class number: 658.8 FIL.
Essentials of international marketing by Language: English
Publication details: Armonk, N.Y. M.E. Sharpe 2011
Availability: Items available for loan: Library Services (1)Class number: 658.84 DON.
Marketing research : planning, process, practice by Language: engl
Publication details: Los Angeles, CA SAGE 2018
Availability: Items available for loan: Library Services (2)Class number: 658.83 BEN, ...
Marketing briefs: a revision and study guide by
Edition: 2nd
Language: English
Publication details: Oxford Butterworth-Heinemann 2004
Availability: Items available for loan: Library Services (1)Class number: 658.8 DIP.
Relationship marketing: strategy and implementation - text and cases by Series: CIM professional development seriesLanguage: English
Publication details: Oxford Butterworth-Heinemann 1999
Availability: Items available for reference: Library Services: Not for loan (1)Class number: 658.8 PEC.
The executive's guide to enterprise social media strategy : how social networks are radically transforming your business by Series: Wiley and SAS business seriesLanguage: engl
Publication details: Hoboken John Wiley 2011
Availability: Items available for loan: Library Services (1)Class number: 658.872 THO.
E-marketing by
Edition: 6th
Language: English
Publication details: Harlow Pearson 2014
Online resources:
Availability: Items available for loan: Library Services (1).
Brands by Language: English
Publication details: London Routledge 2006
Availability: Items available for loan: Library Services (1)Class number: 658.827 DAN.
Review of marketing research vol. 6 by Language: engl
Publication details: M.E. Sharpe 2010
Availability: Items available for loan: Library Services (1)Class number: 658.83 MAL.
Brandstand : strategies for retail brand building by
Publication details: New York Visual Reference Publications. 2002
Availability: Items available for reference: Library Services: Not for loan (1)Class number: 658. 827 WIN.
Events as a strategic marketing tool by Series: CABI tourism textsLanguage: engl
Publication details: Wallingford CABI 2014
Availability: Items available for loan: Library Services (1)Class number: 658.802 GER.
Selling your story in 60 seconds : the guaranteed way to get your screenplay or novel read by Language: English
Publication details: Studio City, CA Michael Wiese Productions 2006
Availability: Items available for loan: Library Services (1)Class number: 808.23 HAU.
Fashion branding and communication : core strategies of European luxury brands by Series: Palgrave studies in practice. Global fashion brand managementLanguage: engl
Publication details: New York Palgrave Macmillan 2017
Availability: Items available for loan: Library Services (1)Class number: 687.0688 BYO.
Zag: the number-one strategy of high-performance brands by Language: English
Publication details: Berkeley, Calif. AIGA; New Riders 2007
Availability: Items available for loan: Library Services (1)Class number: 658.827 NEU.
Passionate and profitable: why customer strategies fail and ten steps to do them right by Language: English
Publication details: Hoboken, N.J. Wiley 2005
Online resources:
Availability: Items available for loan: Library Services (1)Class number: 658.812 ARU.
Luxury fever : weighing the cost of excess by Language: engl
Publication details: Princeton, N.J.; Woodstock Princeton University Press 2010
Availability: Items available for loan: Library Services (1)Class number: 658.8342FRA.
Essentials of digital marketing by Series: The global management seriesLanguage: English
Publication details: Oxford Goodfellow Publishers 201
Availability: Items available for loan: Library Services (1)Class number: 658.872 ESS.
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