The Financial Times essential guide to writing a business plan : how to win backing to start up or grow your business
- 2nd
- Harlow Pearson 2016
- xx, 275 pages : illustrations ; 22 cm
- Financial Times essential guides .
9781292085142 Includes bibliographical references and index. Whether you seek financial backing or board consent, this bestseller gives you the critical knowledge you need to get the go-ahead. Written by a seasoned practitioner with years of experience in both writing & evaluating business plans for funding, you'll formulate a coherent, consistent & convincing plan with your backer’s needs in mind. Follow its guidance and your plan will have every chance of winning the backing you need.