i-D is a cutting-edge fashion, art, music, and youth culture magazine that started on the street and has retained its authenticity throughout its illustrious career. It’s a training ground for up-and-coming photography talent, and is contemporary and trendy. The iconic winking smiley (i-D – try looking at it with your head on one side) is mimicked by most of the cover models, winking cheekily at you as you open the page. i-D is a trend-expressing and trend-setting, pioneering and visually exciting read.