| Item type | Current library | Collection | Class number | Status | Date due | Barcode |
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9781352000504
Includes bibliographical references and index.
The author breaks the venture creation process up into three key phases: research, business model development, and launch. At every stage crucial steps and considerations are revealed, providing comprehensive coverage of the subject. Practical advice is combined with academic research, enabling you to run a course which is both relevant and rigorous.
2021
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