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Marketing: principles and practice

By: Adcock, DennisContributor(s): Halborg, Al | Ross, CarolineLanguage: English Publication details: Harlow FT Prentice Hall 2001 Edition: 4thDescription: 547 pages, figuresISBN: 027364677XSubject(s): MarketingSummary: RegentsSummary: Blackwells, WaterstonesSummary: 027364677X

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Holdings
Item type	Current library	Collection	Class number	Status	Date due	Barcode
Standard loan	Library Services Main collection	Print books	658.8 ADC (Browse shelf(Opens below))	Available		17004837
Standard loan	Library Services Main collection	Print books	658.8 ADC (Browse shelf(Opens below))	Available		71002305

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Previous	658.8 02GIL Services, marketing and management	658.8 AAK Managing brand equity : capitalizing on the value of a brand name	658.8 ADC Marketing strategies for competitive advantage	658.8 ADC Marketing: principles and practice	658.8 ADC Marketing: principles and practice	658.8 AHM Internal marketing: tools and concepts for customer focused management	658.8 AHM Internal marketing: tools and concepts for customer focused management	Next

Regents

Blackwells, Waterstones

027364677X

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Regent's University London Library& Media Services Catalogue