Happening 2 : design for events
Language: engl Publication details: Amsterdam Frame Publishers 2017 Description: 304 pages : chiefly illustratated ; 31 cmISBN: 9492311038Subject(s): Special events | Industrial design | Display of merchandise | Exhibitions | MarketingSummary: 9789492311030Summary: Includes index.Summary: Happenings are very much still happening - more than enough reason to launch a sequel to our first event-themed title. In the age of social media, the event is becoming a mass-marketing campaign that targets a global audience. And its reach is far greater if it's both memorable and photogenic. Happening 2 covers over 60 stunning spectacles - from fashion shows to festivals and exhibitions to exclusive product launches - that leave lasting impressions. Events offer designers the perfect testing ground; they are ideal opportunities to experiment with spatial perception and sensory experiences. Happening 2 travels the globe to cover memorable moments by the likes of Bureau Betak, Bompas & Parr, MVRDV, Snarkitecture and TeamLab, revealing how the designers translated their concepts from page to platform.| Item type | Current library | Collection | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Standard loan | Library Services Main collection | Print books | 745.4 TAN (Browse shelf(Opens below)) | Available | 74002112 |
9789492311030
Includes index.
Happenings are very much still happening - more than enough reason to launch a sequel to our first event-themed title. In the age of social media, the event is becoming a mass-marketing campaign that targets a global audience. And its reach is far greater if it's both memorable and photogenic. Happening 2 covers over 60 stunning spectacles - from fashion shows to festivals and exhibitions to exclusive product launches - that leave lasting impressions. Events offer designers the perfect testing ground; they are ideal opportunities to experiment with spatial perception and sensory experiences. Happening 2 travels the globe to cover memorable moments by the likes of Bureau Betak, Bompas & Parr, MVRDV, Snarkitecture and TeamLab, revealing how the designers translated their concepts from page to platform.
There are no comments on this title.