Regent's University London Library
& Media Services Catalogue

Illustration : meeting the brief (Record no. 39123)

MARC details
000 -LEADER
fixed length control field 01634cam a2200205 4500
001 - CONTROL NUMBER
control field 1408173778
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150220t2014 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1408173778
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Male, Alan
245 #0 - TITLE STATEMENT
Title Illustration : meeting the brief
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Bloomsbury
Date of publication, distribution, etc. 2014
300 ## - PHYSICAL DESCRIPTION
Extent 160 pages : illustrations ; 28 cm
520 ## - SUMMARY, ETC.
Summary, etc. This book is aimed at students and illustrators who are looking to create artworks to fulfill a specific brief, as part of their course, job or career. It leads the reader through the whole thinking process, not just of creation but from the basic essentials which are often overlooked. It explores the very foundations which underpin the choices made in creating an artwork: How is illustration used today? Who is the target audience? How is the image used to convey information? What is the message? Should it be created through truth or metaphor? Packed with lively illustrations itself, Meeting the Brief looks at everything required to make informed decisions from gathering research and the relevance of media placement, to subject matter and the use of visual language. This educational guide guides the reader through his or her brief in detail, covering both the needs of the client as well as considering the audience, in order to get the best possible illustration, not just in artistic terms but in commercial terms too. This is a key text for anyone wishing to make their living in this field.
520 ## - SUMMARY, ETC.
Summary, etc. 1408173778
520 ## - SUMMARY, ETC.
Summary, etc. 9781408173770 (pbk.) :"
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Illustration
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Illustration--Vocational Guidance
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Print books Library Services Library Services Main collection 09/01/2023 15.00   741. 61 MAL 23039194 09/01/2023 15.00 09/01/2023 Standard loan

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